Gravy Analytics and Unacast Merge to Become Leader in Location Data and Insights
Gravy Analytics and Unacast announced an agreement to merge to create one of the largest location analytics platforms in the industry. The merging of these companies will boost new product development...
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Appen Appoints Alicia Hale as Chief Marketing Officer
Appen Limited announces the appointment of Alicia Hale as Chief Marketing Officer (CMO). Alicia joins Appen to lead the global marketing stage by developing efforts across brand, product positioning,...
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RudderStack Uncovers Profiles in partnership with AWS
RudderStack announced the release of RudderStack Profiles for AWS Redshift customers. RudderStack Profiles will allow data teams to build complete customer profiles in their warehouse, generate user...
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Seven Best Practices for a Successful Contextual Advertising Campaign
Brands constantly strive to reach their target audience with engaging ad campaigns. So, how can they deliver the right ads at the right time? Contextual advertising helps display ads that closely align...
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Pixability Appoints Two Key Executives to its Leadership Team
Pixability, a leader in AI-driven contextual targeting, brand suitability, and performance on YouTube and CTV, has appointed two key executives to its leadership team. Dave Matthews, formerly CRO of...
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Rokt Welcomes Doug Rozen as Chief Marketing Officer, Propelling Company’s...
Rokt has appointed Doug Rozen as Chief Marketing Officer. Rozen is a seasoned executive with nearly three decades of experience at top global marketing companies. At Rokt, he will oversee all...
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Akool Transforms Personalized Visual Marketing with Innovative AI Platform
Akool, a Generative AI platform for personalized visual marketing and advertising, is revolutionizing the industry by setting a new standard for AI-driven personalization. Designed for global brands...
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Bloomreach Announces a Number of New Features to Maximize Efficiency and...
Bloomreach, the platform fueling limitless e-commerce experiences, today announced a number of new features to maximize efficiency and security for larger teams using Bloomreach Engagement. Built to...
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Digimarc Introduces Industry-First C2PA Content Credentials Browser Extension
Digimarc Corporation, the leader in product digitization and pioneer in digital watermarking, today announced it has launched the industry’s first open-source Google Chrome web browser extension to...
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Xevio Enhances Lead Generation Efficiency and Reduces CPL Through the...
MediaGo, a deep learning-based intelligent advertising platform under the Baidu Global Business Unit, today announced that Xevio, a collective of highly experienced native advertisers in Europe,...
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